Sanoma Oyj - Company Announcement

Sanoma Applies for Listing of 2004C Stock Options on NASDAQ OMX Helsinki

Stock Exchange Release 22/10/2009  10:30

Sanoma Corporation has today applied for listing of 2004C stock
options on NASDAQ OMX Helsinki Ltd. as of 2 November 2009.

The total number of 2004C stock options is 1,500,000. Each stock
option entitles its holder to subscribe for one (1) Sanoma
Corporation share. In the aggregate, 2004C stock options entitle
their holders to subscribe for a maximum of 1,500,000 shares. The
present share subscription price with 2004C stock options is EUR
22.36 per share. The dividends payable annually shall be deducted
from the share subscription price.

The share subscription period for 2004C stock options will commence
on 1 November 2009 and end on 30 November 2012.

The terms and conditions of Stock Option Scheme 2004 are available on
the Group's website. Stock Option Scheme 2004 was announced on 8
November 2004.

Sanoma Corporation


Kim Ignatius
Chief Financial Officer

Additional information: Sanoma's Group Communications, tel. +358 105
19 5062 or communications@sanoma.com

Sanoma.com

Sanoma  inspires,  informs  and   connects.  We  bring   information,
experiences, education and entertainment to millions of people  every
day. We make sure that  quality content and interesting products  and
services are easily available  and meet the  demands of our  readers,
viewers  and  listeners.   We  offer   challenging  and   interesting
employment for over 20,000 people in 20 countries throughout  Europe.
In 2008, the Group's net sales totalled EUR 3.0 billion.