2009-04-01 08:00:00 CEST

2009-04-01 08:00:10 CEST


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GeoSentric Oyj - Company Announcement

GyPSii available free via Samsung's Mobile Application Store


GEOSENTRIC OYJ BULLETIN April 1, 2009 at 09:00                                  


GyPSii Available Free via Samsung's Mobile Application Store                    

Mobile Social Network further extends distribution with Samsung                 

GeoSentric Oyj's (NASDAQ OMX: GEO1V), GyPSii business unit, developers of the   
award-winning GyPSii mobile social networking application (www.gypsii.com),     
today announced its availability as a free download via the Samsung Mobile      
Applications Store - http://applications.samsungmobile.com.                     

The deal means that GyPSii's unique, location-based mobile social networking    
application will be available to a potential audience of millions of Samsung    
mobile customers via the online application store.  The Samsung Mobile          
Applications Store was launched in January 2009 by Samsung Mobile Innovator, a  
program which enables mobile software developers to create applications for use 
across Samsung mobile devices.                                                  

“The compelling proposition of applications such as GyPSii will play a large    
part in the success of our online store and in turn enable people to gain       
maximum value and enjoyment from their Samsung devices,” said Sanj Matharu,     
Global Relations Manager at Samsung Mobile Innovator. “Availability across other
mobile operating systems is also of great importance to us, so we look forward  
to working with GyPSii as we extend to Windows Mobile and other platforms in the
near future.”                                                                   

Commenting on the deal, Shane Lennon, SVP of Marketing & Product Development at 
GyPSii said: “The Samsung Mobile Applications Store is another great            
distribution point to help GyPSii reach the millions of Samsung device owners   
around the world.                                                               
Free to download and use, GyPSii will help enhance and extend the value of      
Samsung devices while generating new revenues for all parties through highly    
targeted and relevant mobile advertising.”                                      

Already pre-installed on a number of Samsung mobile devices, including the      
popular Innov8 and Omnia models, GyPSii members can experience a broad range of 
location-specific functions and mobile lifestyle services - including user      
generated content creation, content-sharing, location-specific content search,  
social networking, and the ability to view it all on a map - within a single    
user experience.                                                                

GyPSii members can experience a broad range of location-specific functions and  
mobile lifestyle services - including user generated content creation, sharing  
and commenting, friend finding and sharing information on nearby point of       
interests - including restaurants, bars and clubs - contributed by friends,     
fellow GyPSii members and GyPSii's third-party content partners - as well the   
ability to view it all on a map - within a single easy-to-navigate user         
interface                                                                       
For a full list of other supported devices go to the web at www.gypsii.com or   
from your phone browser at http://gypsii.com/m                                  

About GeoSentric Oyj (GyPSii)                                                   
GeoSentric's GyPSii is the market-leading mobile digital lifestyle application  
and geo-mobility social networking platform: connecting people, places and      
communities across networks and devices. Based in Salo, Finland and Amsterdam,  
The Netherlands, GeoSentric operates offices in North America, Europe and Asia  
Pacific. GeoSentric is listed on the Nordic Exchange (NASDAQ OMX: GEO1V). For   
more information, visit www.gypsii.com and www.gypsii.com.cn  © 2009 GeoSentric.
All rights reserved.                                                            

The GyPSii related marks, images and symbols are the exclusive properties and   
trademarks of GeoSentric and/or it's business units. All other brands, product  
names, company names, trademarks and service marks are the properties of their  
respective owners.                                                              

Contact for Press:                                                              
Dave McCann /Laura Bryant                                                       
CCgroup,                                                                        
Tel: +44118 920 7650,                                                           
E-mail: gypsii@the-cc-group.com                                                 

About Samsung Mobile Innovator:                                                 

Samsung Mobile Innovator is part of Samsung Telecommunication Business, and is  
the latest addition to the Samsung Mobile Solutions Center (MSC). MSC includes  
Samsung Fun Club, (www.samsungmobile.com), MP3, Computer Systems, and Mobile    
divisions. Samsung Mobile Innovator provides developers with the tools,         
technical content and support they require to create applications and services  
which are differentiated from their competitors and that work on the Samsung    
open mobile platforms. It also has a strong focus on the evolution of better    
business opportunities for its members, by providing end-to-end sales channels  
and service platforms for delivering applications to mobile phone users.        

Samsung Mobile Innovator is free to join, and basic (Hub) membership is open to 
everyone at all levels of interest in open mobile devices. In recognition of    
partner companies, there is also an invite-only Core membership level. Samsung  
Mobile Innovator can be found at http://innovator.samsungmobile.com             

About Samsung Electronics Co. Ltd                                               
Samsung Electronics Co., Ltd. is a global leader in semiconductor,              
telecommunication, digital media and digital convergence technologies with 2007 
consolidated sales of US$105 billion. Employing approximately 150,000 people in 
134 offices in 62 countries, the company consists of two main business units:   
Digital Media & Communications and Device Solutions. Recognized as one of the   
fastest growing global brands, Samsung Electronics is a leading producer of     
digital TVs, memory chips, mobile phones and TFT-LCDs. For more information,    
please visit www.samsung.com/uk                                                 

Contact for Press:                                                              
Winston Eavis at Weber Shandwick                                                
07801 131 434                                                                   
weavis@webershandwick.com