GeoSentric Oyj - Company Announcement

GyPSii takes the lead in Mobile Social Networking with new and improved feature set

GEOSENTRIC OYJ	BULLETIN		May 14, 2008 at 11:00                                  


GyPSii takes the lead in Mobile Social Networking with new and improved feature 
set                                                                             

GeoSentric Oyj (GyPSii) (OMX: GEO1V) the world's leading geo-location and social
networking service provider for mobile phones and Internet devices, has made a  
series of significant enhancements to its feature set.                          

“We are dedicated to continually developing and improving the GyPSii service to 
provide all users, whatever country they're in or handset they're on, with the  
best mobile geo-social networking experience in the world” said Dan Harple,     
GeoSentric Chairman. “The new GyPSii features further extend its position as the
mobile lifestyle application that's turning the mobile phone into a personal    
digital life recorder.” Adding to this comment, he stated, “Only this week a    
GyPSii member, living in China, recorded in real-time the tragic earthquake in  
Chengdu and shared it with the whole GyPSii community. This exemplifies GyPSii's
ability to share live events, anywhere, anytime, with the GyPSii community.”    
This weeks Chengdu GyPSii posting can be viewed at Place on News & Alerts on    
www.gypsii.com.                                                                 

The new features available to GyPSii users include:                      
New and improved UI for Windows Mobile users. Plus speed improvements for the   
Windows Mobile platform, greatly reducing start-up time for the application.    
Extended contact invitation methods - members can now invite contacts through   
Microsoft Outlook, Mozilla Thunderbird, AOL, FastMail.FM, Gmail, GMX, Hotmail,  
Indiatimes, Mail.com, Yahoo, Facebook, Friendster, Hi5, Linkedin and MySpace.   
Event feeds on member profiles and home pages - now any public action involving 
a member's friend appears on the member's homepage.                             
Comment feed subscriptions - a feature enabling users to subscribe to comment   
feeds on GyPSii Places and member profiles.                                     
Mobile PlaceMe reminder - a feature which emails members after they have carried
out a PlaceMe using the GyPSii mobile platform. This allows them to share it    
with friends or edit the content.                                               
Friend search filtering - it is now possible to view friends in order of when   
they joined GyPSii, their proximity and by alphabetical order.                  

Mr Harple continued; “In the upcoming months we expect to release further       
significant GyPSii developments in mobile advertising, maps for mobile, Cell ID 
and WiFi positioning, and support for more mobile devices.”                     

GyPSii is a mobile lifestyle application; a location based friend-finder, a     
place and event finder, a networking site for communities and a home to share   
pictures, video, audio, and content with friends and other groups. GyPSii also  
uses location information to effortlessly “Geo-tag” entries and to provide a    
powerful location based database of User Generated Content.                     

GyPSii users can make use of multiple features and services from their phone,   
including access to explore local and regional “Points-of-Interest”: receive    
maps: and instantly identify nearby friends and places that have been popular   
within their communities of interest.                                           

To sign up to GyPSii users can visit the company's website (www.gypsii.com) or  
from a phone browser at http://gypsii.com/m.                                    


About GeoSentric Oyj (GyPSii)                                                   

GeoSentric's GyPSii connects people, places and communities across networks and 
devices; a geo-location social networking platform and services for mobile, web & set-top box devices. Based in Salo, Finland and Amsterdam, The Netherlands,   
GeoSentric operates offices in North America, Europe and Asia Pacific.          
GeoSentric is listed on the Nordic Exchange (OMX: GEO1V). For more information, 
visit www.gypsii.com.                                                           

© 2008 GyPSii Inc. All rights reserved.                                         


Contact for Press:                                                              
Dave McCann/Alex Sowden                                                         
The CC Group                                                                    
+44 (0) 118 920 7650                                                            
gypsii@the-cc-group.com                                                         

Investor Relations:                                                             
investors@gypsii.com