2013-04-24 08:30:00 CEST

2013-04-24 08:31:08 CEST


BIRTINGARSKYLDAR UPPLÝSNINGAR

Enska
Rapala VMC - Interim report (Q1 and Q3)

RAPALA VMC CORPORATION'S JANUARY TO MARCH 2013: SALES GROWTH CONTINUED DESPITE DELAYED SPRING. POSITIVE DEVELOPMENT IN WORKING CAPITAL AND CASH FLOW.


Rapala VMC Corporation
Stock Exchange Release
April 24, 2013 at 9:30 a.m.


  * Net sales for the first quarter increased from last year by 2% to 75.3 (73.5
    MEUR)  reaching record  sales for  the first  quarter. Sales  were strong in
    Russia,  North  America  and  Finland.  Sales  were supported by the new ice
    fishing  business. Conversely, late spring delayed the start of the sales of
    more profitable summer fishing products.
  * Comparable  operating  profit,  excluding  non-recurring  items and mark-to-
    market valuation of operative currency derivatives, decreased from last year
    to 8.1 MEUR (10.6 MEUR) for the first quarter. Profitability was affected by
    late  spring  impacting  the  product  mix,  ongoing production transfers to
    Batam, inventory reduction initiatives and foreign exchange rates.
  * Net  profit for the quarter reduced to  6.6 MEUR (7.5 MEUR) and earnings per
    share were 0.15 EUR (0.16 EUR). Net profit includes a positive tax impact of
    0.6 MEUR  relating  to  a  court  ruling  and  authority decision in Finland
    concerning past year.
  * Following   continuing  intense  focus  on  working  capital  and  inventory
    management, cash flow from operating activities improved to -8.1 MEUR (-9.3
    MEUR)  for the quarter  and inventories reduced  to 116.4 MEUR (125.0 MEUR).
    Strengthening  of the Group's  balance sheet continued,  and gearing reached
    first quarter record low level of 68.7% (75.7%).* Implementation of the Rapala Group's strategy of profitable growth continued
    by  making a decision to establish own ice drill manufacturing operations in
    Finland  as well as introducing new Rapala Scatter Rap lure family and Angry
    Birds co-operation to the market.
  * Guidance  remains unchanged. The Group's sales are expected to increase from
    last year and comparable operating profit, excluding non-recurring items and
    mark-to-market  valuations of operative currency  derivatives, to be 30 MEUR
    plus or minus 10%.

The  attachment presents the interim review by the Board of Directors as well as
the accounts.



Contact  information and conference call details are at the end of the review by
the Board of Directors.





Distribution: NASDAQ OMX Helsinki ja Main Media



Market Situation and Sales

Year  2013 started with positive expectations.  Sales continued to grow strongly
in  Russia. Sales were growing also in North America, Finland, Baltic countries,
Latin  America and most Asian distribution countries,  while at the same time in
several  countries,  especially  in  Europe,  retail  sentiment  has become more
cautious.

Weather  conditions were opposite compared  to last year. After  a late start of
the  new ice fishing  business in the  USA in the  end of last  year, the winter
weathers  lasted long  in all  major markets  in North  America and Northern and
Eastern  Europe, to certain extent  giving positive support to  sales of the new
ice fishing products as well as winter sports equipment, while the overall sales
of  the season were still suffering  from knock-on effects from previous season.
 However,  at the same time, late spring  clearly delayed the start of the sales
of more profitable summer fishing products, which were also impacted by shortage
of  products from external suppliers. Net  sales for the first quarter increased
from  last year by 2% to 75.3 (73.5 MEUR) reaching all time record sales for the
first  quarter. New units  contributed 0.3 MEUR to  net sales. Change in foreign
exchange did not have any significant impact compared to last year.

Net  sales of Group Products  increased by 3% from last  year to 47.1 MEUR (45.8
MEUR)  supported by  sales of  the new  ice fishing  products as  well as strong
performance of hooks and Rapala lures. Sales of Third Party Products were up 1%
to  28.1 MEUR (27.7  MEUR), with  increased sales  of winter sports, outdoor and
hunting.  Sales of  fishing electronics  increased, while  in total  Third Party
Products' sales was down, impacted by late start of the summer fishing season.

Net  sales  in  North  America  were  up  by  6% for the quarter, as long winter
supported  the sales of ice  fishing products both in  USA and Canada. US dollar
had  a  slight  negative  impact  on  quarter  sales compared to last year. With
comparable  exchange  rates  quarterly  sales  were  up  7%. In USA the improved
housing  and stock markets have increased the general consumer confidence, while
the increasing fuel prices and payroll taxes have reduced discretionary spending
of  lower  income  consumers.  US  retailers  continued their increased focus on
sports  categories other than  fishing and put  more emphasis on promoting their
own  brands. The launch  of new Scatter  Rap lure family  in USA in February has
been a success.

In  Nordic counties, sales were at last year level, impacted by foreign exchange
rates, late spring and delayed sales of summer fishing products. Sales increased
in  Finland while in Norway  the proportion of presales  decreased. Net sales in
Rest  of Europe decreased  by 1%. Sales were  down in the  UK and Central Europe
impacted  by delayed  spring. Sales  growth continued  strong in Russia, lead by
sales  of ice fishing products and lures.  Hungary and Spain continued to suffer
from   macro-economic   challenges   and  the  restructuring  of  operations  in
Switzerland continued.

In  Rest  of  the  world  sales  increased  by 10% supported by new distribution
company  in Chile and  good sales in  Latin America and  most Asian distribution
markets,  led  by  Japan.  Sales  were  impacted by currency movements, and with
comparable exchange rates sales were up 18%.

Financial Results and Profitability

Comparable  operating profit,  excluding non-recurring  items and mark-to-market
valuation  of operative currency  derivatives, decreased from  last year to 8.1
MEUR  (10.6 MEUR) for the first  quarter. Comparable operating profit margin was
10.8% (14.4%)  for the  quarter. Decline  in profitability  was affected by late
spring  impacting the  product mix,  ongoing production  transfers from China to
Batam,  margin and volume impacts  of continuing inventory reduction initiatives
and  foreign exchange rates  impacting the purchases.  Reported operating profit
for  the first quarter  was 8.6 MEUR (10.4  MEUR) and included  net loss of non-
recurring items of 0.0 MEUR (0.0 MEUR) and mark-to-market valuation of operative
currency derivatives of 0.5 MEUR gain (0.2 MEUR loss).


 Key figures                  I      I                                     I-IV

 MEUR                      2013   2012                                     2012
-------------------------------------------------------------------------------
 Net sales                 75.3   73.5                                    290.7

 EBITDA as reported        10.3   12.0                                     32.7

 Comparable EBITDA*         9.8   12.2                                     33.8

 Operating profit (EBIT)    8.6   10.4                                     25.9

 Comparable EBIT*           8.1   10.6                                     27.1
-------------------------------------------------------------------------------
 * Excluding non-recurring items and mark-to-market valuations of operative
 currency derivatives.


Operating profit for Group Products decreased compared to last year and amounted
to  6.2 MEUR (7.0 MEUR). Operating profit was negatively impacted by late spring
delaying  the shipments  of more  profitable summer  fishing products, inventory
clearance  initiatives and  setting up  the second  phase of  lure production in
Batam.  Operating  profit  of  Third  Party  Products decreased to 2.4 MEUR (3.4
MEUR),  with main contribution coming  from fishing products impacted negatively
by currency exchange movements on purchases and inventory clearance sales.

Total  financial  (net)  expenses  for  the  quarter  were  0.3 MEUR (0.0 MEUR),
including  change in (net)  currency exchange gains  of 0.4 MEUR (1.0 MEUR). Net
interest  and other financing expenses decreased slightly from last year to 0.8
MEUR (1.0 MEUR).

Net profit for the quarter reduced to 6.6 MEUR (7.5 MEUR) and earnings per share
were  0.15 EUR (0.16 EUR). Net profit includes a positive tax impact of 0.6 MEUR
relating  to a court  ruling and authority  decisions in Finland concerning past
years.  The share of non-controlling interest  in net profit decreased from last
year.

Cash Flow and Financial Position

In  line  with  the  Group's  intense  focus  on  working  capital and inventory
management,  the positive  development in  this area  continued. Cash  flow from
operations   improved  to  -8.1  MEUR  (-9.3 MEUR).  During  the  first  quarter
inventories  and trade  receivables developed  more positively  compared to last
year  and net  change in  working capital  amounted to  -15.0 MEUR (-18.9 MEUR).
Working  capital  was  up  from  December  as  inventories  and trade receivable
increased seasonally.

Also  the Group's inventory levels  continued to develop positively. Inventories
increased  seasonally by 5.8 MEUR from  December 2012, but decreased by 8.6 MEUR
from  last March  amounting to  116.4 MEUR (125.0  MEUR). Thus  compared to last
year, inventories decreased 7%, while same time sales increased 2%. New business
units  and  impact  of  currency  movements  increased  inventories  by 1.5 MEUR
compared  to  last  year,  consequently  on comparable basis inventories reduced
10.1 MEUR from last year.

Net  cash used in investing activities was  2.0 MEUR (8.3 MEUR) for the quarter.
Normal operative capital expenditure was 2.0 MEUR (2.3 MEUR). 2012 first quarter
investing  activities  include  acquisition  of  the  assets  of  Strike  Master
Corporation and Mora Ice brand with total of 6.4 MEUR and proceeds from the sale
of a real estate in Finland of 0.3 MEUR.

Net  interest bearing debt increased seasonally from December, but was down from
March last year at 100.4 MEUR (107.3 MEUR). Strengthening of the Group's balance
sheet  continued and  gearing reached  first quarter  record low level of 68.7 %
(75.7 %). In the end of March equity-to-assets ratio increased to 42.3 (40.8%).

Strategy Implementation

Execution  of the Rapala Group's strategy of profitable growth is based on three
cornerstones:  brands,  manufacturing  and  distribution,  supported  by  strong
corporate  culture.  In  2013 strategy  implementation  will continue in various
areas.

The  Group  has  made  a  decision  to  establish  own  ice  drill manufacturing
operations  in Finland to  strengthen its position  in ice drill business, which
was  entered in early  2012 by acquiring assets  of Strike Master Corporation as
well  as  the  brand  and  intellectual  property  rights  relating  to Mora Ice
products.  Preparations  to  start  the  operations  by  the end of the year are
ongoing.

The  establishment the  Group's new  hook manufacturing  unit on Batam Island in
Indonesia  was finalized during the first quarter,  while the first phase of the
new  lure  manufacturing  unit  will  be  finalized  in  April.  The  units  are
technically capable to manufacture products cost efficiently as the volumes pick
up.   Construction   and  installation  work  for  tripling  the  size  of  lure
manufacturing  operations  in  Batam  are  proceeding and certain new production
phases were already started in the end of last year. New products and production
phases will be added gradually during the next 12-15 months.

The  Group  increased  its  ownership  in  Peltonen cross country ski factory to
100%. Previously Group's ownership was 90%.

Special performance improvement initiative continued in the Group's distribution
company in Switzerland.

Working  capital and cash flow management was still one of the top priorities of
the  Group, and the Group  continues to work to  reduce the inventory levels and
develop the Group's internal supply chain as well as its purchasing processes.

Capability  to  constantly  create  new  innovative  products is one significant
strategic  asset for the Group. In February  2013 the Group made an early launch
of  a  new  Rapala  Scatter  Rap  lure family, with distinctive evasive swimming
action,  into the markets in  USA and Japan and  the reception was exceptionally
good.  In April  2013 the Group  published its  cooperation agreement with Rovio
Entertainment  Ltd on utilizing  Rovio's Angry Bird  characters in selling lures
and  other fishing equipment  in Finland and  five other countries  in Europe as
well  as in China. Additionally in April 2013 Rapala Eco Wear® Reflection jacket
was  honored with the Red Dot award, one of the most recognized design awards in
the world.

Discussions  and negotiations  regarding acquisitions  and business combinations
continued during first quarter of 2013.

Short-term Outlook

In the first quarter sales grew in major markets in North America and Russia and
this  is expected  to continue.  In several  markets late  arrival of spring has
postponed  sales to second quarter, while the  total impact of weathers on whole
season's  sales is  still uncertain.  Where applicable,  presales have generally
been on or above last year's levels.

The  successful launch of the new Rapala  Scatter Rap lure family is expected to
support the sales in the USA and Japan.

After  a long  winter in  North America,  the retail  pipeline of winter fishing
products  is  expected  to  be  rather  empty. The Rapala Group's winter fishing
program  "The Ice  Force" is  well established  among retailers  in the  USA for
coming  season, which  will secure  improved sales  volumes during the year. For
coming  season the US distribution range will be further complemented with Otter
winter fishing products.

New  manufacturing  units  as  well  as  a  few other underperforming units have
burdened  the Group's  profitability, but  the situation  is expected to improve
gradually  during  the  year.  The  continuing  actions  to  reduce  the Group's
inventory levels may have some negative impact on profitability, but support the
cash flow generation.

The  guidance  for  2013 remains  unchanged.  The  Group's sales are expected to
increase from last year and comparable operating profit, excluding non-recurring
items and mark-to-market valuations of operative currency derivatives, to be 30
MEUR plus or minus 10%.

Second quarter interim report will be published on July 19.



Helsinki, April 24, 2013



Board of Directors of Rapala VMC Corporation



For further information, please contact:

Jorma Kasslin, President and Chief Executive Officer, +358 9 7562 540
Jussi Ristimäki, Chief Financial Officer, +358 9 7562 540
Olli Aho, Investor Relations, +358 9 7562 540



A  conference call  on the  quarter result  will be  arranged today at 2:00 p.m.
Finnish   time   (1:00   p.m.   CET).   Please   dial   +44 (0)20   3147 4971 or
+1 212 444 0889 or  +358 (0)9 2310 1667 (pin code:  804610#) five minutes before
the  beginning of  the event.  A replay  facility will  be available for 14 days
following  the teleconference.  The number  to dial  is +44 (0)20 7111 1244 (pin
code:  804610#). Financial  information  and  teleconference replay facility are
available at www.rapalavmc.com.



INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (unaudited)



 STATEMENT OF INCOME                                    I      I   I-IV

 MEUR                                                2013   2012   2012
------------------------------------------------------------------------
 Net sales                                           75.3   73.5  290.7

 Other operating income                               0.2    0.3    1.3

 Materials and services                              35.2   32.2  140.7

 Personnel expenses                                  16.2   15.7   62.6

 Other costs and expenses                            13.6   13.8   55.8

 Share of results in associates and joint ventures   -0.2   -0.1   -0.3
                                                  ----------------------
 EBITDA                                              10.3   12.0   32.7

 Depreciation, amortization and impairments           1.7    1.6    6.8
                                                  ----------------------
 Operating profit (EBIT)                              8.6   10.4   25.9

 Financial income and expenses                        0.3    0.0    4.9
                                                  ----------------------
 Profit before taxes                                  8.3   10.4   21.0

 Income taxes                                         1.7    2.9    7.1
                                                  ----------------------
 Net profit for the period                            6.6    7.5   14.0
                                                  ----------------------


 Attributable to:

 Equity holders of the company                        5.7    6.2   10.1

 Non-controlling interests                            0.9    1.3    3.8



 Earnings per share for profit attributable
 to the equity holders of the company:

 Earnings per share, EUR (diluted = non-diluted)     0.15   0.16   0.26




 STATEMENT OF COMPREHENSIVE INCOME                   I    I   I-IV

 MEUR                                             2013 2012   2012
-------------------------------------------------------------------
 Net profit for the period                         6.6  7.5   14.0
                                                 ------------------
 Other comprehensive income, net of tax

 Change in translation differences*                2.0 -1.8   -0.3

 Gains and losses on cash flow hedges*             0.3  0.1   -0.6

 Gains and losses on hedges of net investments*   -0.3  0.3    0.2

 Actuarial gains (losses) on defined benefit plan    -    -   -0.3
                                                 ------------------
 Total other comprehensive income, net of tax      2.1 -1.4   -1.0
                                                 ------------------


 Total comprehensive income for the period         8.7  6.1   12.9
                                                 ------------------


 Total comprehensive income attributable to:

 Equity holders of the Company                     7.8  4.6    9.2

 Non-controlling interests                         0.9  1.5    3.7



 * Item that may be reclassified subsequently to the statement of income



 STATEMENT OF FINANCIAL POSITION     Mar 31 Mar 31                       Dec 31

 MEUR                                  2013   2012                         2012
-------------------------------------------------------------------------------
 ASSETS

 Non-current assets

 Intangible assets                     73.2   71.8                         72.6

 Property, plant and equipment         30.1   28.9                         29.3

 Non-current assets

   Interest-bearing                     3.4    5.8                          3.7

   Non-interest-bearing                11.4   11.2                         11.4
                                    -------------------------------------------
                                      118.1  117.7                        117.1

 Current assets

 Inventories                          116.4  125.0                        110.6

 Current assets

   Interest-bearing                     2.4    1.1                          2.5

   Non-interest-bearing                77.7   74.3                         58.5

 Cash and cash equivalents             30.8   29.3                         38.2
                                    -------------------------------------------
                                      227.2  229.8                        209.7



 Assets classified as held-for-sale       -    0.3                            -



 Total assets                         345.3  347.8                        326.8
                                    -------------------------------------------


 EQUITY AND LIABILITIES

 Equity

 Equity attributable to the equity    135.9  133.1                        128.3
 holders of the company

 Non-controlling interests             10.2    8.6                          9.4
                                    -------------------------------------------
                                      146.1  141.7                        137.7

 Non-current liabilities

 Interest-bearing*                     77.0   10.1                         78.7

 Non-interest-bearing                  15.4   16.4                         15.6
                                    -------------------------------------------
                                       92.3   26.5                         94.3

 Current liabilities

 Interest-bearing*                     60.0  133.5                         55.5

 Non-interest-bearing                  46.9   46.1                         39.3
                                    -------------------------------------------
                                      106.9  179.6                         94.8



 Total equity and liabilities         345.3  347.8                        326.8
                                    -------------------------------------------
 * As of April 2012 the new revolving credit facilities of the new bank loan
 agreements were classified as non-current liabilities to the extent banks'
 commitment is valid for longer than 12 months.

                                                I      I                   I-IV

 KEY FIGURES                                 2013   2012                   2012
-------------------------------------------------------------------------------
 EBITDA margin, %                           13.6%  16.4%                  11.2%

 Operating profit margin, %                 11.4%  14.1%                   8.9%

 Return on capital employed, %              14.5%  17.4%                  11.4%

 Capital employed at end of period, MEUR    246.5  249.0                  227.5

 Net interest-bearing debt at end of        100.4  107.3                   89.9
 period, MEUR

 Equity-to-assets ratio at end of period,   42.3%  40.8%                  42.2%
 %

 Debt-to-equity ratio at end of period, %   68.7%  75.7%                  65.3%

 Earnings per share, EUR (diluted = non-     0.15   0.16                   0.26
 diluted)

 Equity per share at end of period, EUR      3.51   3.42                   3.31

 Average personnel for the period           2 130  1 991                  2 127
-------------------------------------------------------------------------------
 Definitions of key figures are consistent with those in the financial
 statement 2012.


 STATEMENT OF CASH FLOWS                       I      I                    I-IV

 MEUR                                       2013   2012                    2012
-------------------------------------------------------------------------------
 Net profit for the period                   6.6    7.5                    13.9

 Adjustments to net profit for the period    3.3    4.6                    20.6
 *

 Financial items and taxes paid and         -2.9   -2.5                   -13.6
 received

 Change in working capital                 -15.1  -18.9                     4.2
-------------------------------------------------------------------------------
 Net cash generated from operating          -8.1   -9.3                    25.2
 activities

 Investments                                -2.0   -2.3                    -7.7

 Proceeds from sales of assets               0.0    0.4                     0.8

 Sufix brand acquisition                       -      -                    -0.8

 Strikemaster and Mora Ice acquisitions        -   -6.4                    -6.7

 Acquisition of other subsidiaries, net      0.0      -                     0.0
 of cash

 Proceeds from disposal of subsidiaries,       -      -                     0.8
 net of cash

 Change in interest-bearing receivables      0.0    0.0                     0.0
-------------------------------------------------------------------------------
 Net cash used in investing activities      -2.0   -8.3                   -13.6

 Dividends paid to parent company's            -      -                    -8.9
 shareholders

 Dividends paid to non-controlling             -      -                    -1.6
 interest

 Net funding                                 2.6   18.3                     9.1

 Purchase of own shares                     -0.3   -0.1                    -0.7
-------------------------------------------------------------------------------
 Net cash generated from financing           2.3   18.3                    -2.2
 activities

 Adjustments                                 0.1    0.2                     0.2

 Change in cash and cash equivalents        -7.8    0.9                     9.6

 Cash & cash equivalents at the beginning   38.2   28.9                    28.9
 of the period

 Foreign exchange rate effect                0.4   -0.6                    -0.4
-------------------------------------------------------------------------------
 Cash and cash equivalents at the end of    30.8   29.3                    38.2
 the period

 * Includes reversal of non-cash items, income taxes and financial income
 and expenses.


CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
Attributable to equity holders of the company
               ---------------------------------------------------
                                     Cumul.  Fund for               Non-

                         Share  Fair trans-  invested         Re- contr-

                          pre- value lation non-rest-  Own tained olling

                  Share   mium   re- diffe-    ricted sha-  earn-  inte-  Total

 MEUR           capital   fund serve rences    equity  res   ings  rests equity
-------------------------------------------------------------------------------
 Equity on Jan      3.6   16.7  -1.6   -4.1       4.9 -2.6  111.8    7.2  135.8
 1, 2012
-------------------------------------------------------------------------------
 Impact of new        -      -     -      -         -    -   -0.1      -   -0.1
 standards
-------------------------------------------------------------------------------
 Restated           3.6   16.7  -1.6   -4.1       4.9 -2.6  111.7    7.2  135.7
 balance
-------------------------------------------------------------------------------
 Comprehensive        -      -   0.1   -1.7         -    -    6.2    1.5    6.1
 income *

 Purchase of          -      -     -      -         - -0.1      -      -   -0.1
 own shares
-------------------------------------------------------------------------------
 Equity on Mar      3.6   16.7  -1.5   -5.8       4.9 -2.7  117.9    8.6  141.7
 31, 2012
-------------------------------------------------------------------------------

-------------------------------------------------------------------------------
 Equity on Jan      3.6   16.7  -2.3   -4.1       4.9 -3.4  112.8    9.4  137.7
 1, 2013
-------------------------------------------------------------------------------
 Comprehensive        -      -   0.3    1.7         -    -    5.7    0.9    8.7
 income *

 Purchase of          -      -     -      -         - -0.3      -      -   -0.3
 own shares

 Share based          -      -     -      -         -    -    0.1      -    0.1
 payments

 Other changes        -      -     -      -         -    -    0.0    0.0    0.0
-------------------------------------------------------------------------------
 Equity on Mar      3.6   16.7  -1.9   -2.3       4.9 -3.7  118.6   10.2  146.1
 31, 2013
-------------------------------------------------------------------------------
 * For the period, (net
 of tax)




 SEGMENT INFORMATION*

 MEUR                                I      I   I-IV

 Net Sales by Operating Segment   2013   2012   2012
-----------------------------------------------------
 Group Products                   47.1   45.8  176.4

 Third Party Products             28.1   27.7  114.3
-----------------------------------------------------
 Total                            75.3   73.5  290.7



 Operating Profit by Operating Segment
-----------------------------------------------------
 Group Products                    6.2    7.0   18.9

 Third Party Products              2.4    3.4    7.0
-----------------------------------------------------
 Total                             8.6   10.4   25.9

                                       Mar 31  Mar 31 Dec 31

 Assets by Operating Segment             2013    2012   2012
------------------------------------------------------------
 Group Products                         226.7   227.6  214.0

 Third Party Products                    82.1    84.0   68.5
------------------------------------------------------------
 Non-interest bearing assets total      308.7   311.5  282.5

 Unallocated interest-bearing assets     36.6    36.3   44.3
------------------------------------------------------------
 Total assets                           345.3   347.8  326.8


 Net Sales by Area**      I      I   I-IV

 MEUR                  2013   2012   2012
-----------------------------------------
 North America         21.7   20.5   83.6

 Nordic                15.2   15.2   62.7

 Rest of Europe        29.5   29.7  108.2

 Rest of the world      8.9    8.1   36.2
-----------------------------------------
 Total                 75.3   73.5  290.7
                                   *  Segments are consistent with those in the
financial statements 2012. Segments
are described in detail in note 2 of the financial statements 2012.



 KEY FIGURES BY QUARTERS       I    II   III    IV  I-IV     I

 MEUR                       2012  2012  2012  2012  2012  2013
--------------------------------------------------------------
 Net sales                  73.5  83.7  65.6  67.9 290.7  75.3

 EBITDA                     12.0  13.3   5.4   1.9  32.7  10.3

 Operating profit           10.4  11.6   3.7   0.2  25.9   8.6

 Profit before taxes        10.4  10.5   1.9  -1.7  21.0   8.3

 Net profit for the period   7.5   7.2   1.3  -2.1  14.0   6.6
--------------------------------------------------------------


NOTES TO THE INCOME STATEMENT AND FINANCIAL POSITION

The financial statement figures included in this release are unaudited.

This  report has been prepared in  accordance with IAS 34. Accounting principles
adopted  in the preparation of this report are consistent with those used in the
preparation of the Financial Statements 2012, except for the adoption of the new
or amended standards and interpretations.

Presentation   of   comparative   periods   has   been  adjusted  following  the
reclassification of interest-bearing and non-interest bearing items as announced
on stock exchange release on January 4, 2013.

Adoption  of amendment of IFRS 7 did not result in any changes in the accounting
principles  that would have  affected the information  presented in this interim
report.  The  adoption  of  IFRS  13 added  notes  related  to  fair values. The
amendment  to IAS  1 standard changed  the grouping  of items presented in other
comprehensive  income. Items  that would  be reclassified  to profit  or loss at
future  point of  time are  presented separately  from items  that will never be
reclassified.

The  revised  IAS  19 standard  removed  the  option  for  corridor  approach in
recognizing the actuarial gains and losses from defined benefit plans. Under the
revised  standard,  actuarial  gains  and  losses  are required to be recognized
immediately  and in  full in  other comprehensive  income and  they are excluded
permanently  from the consolidated income statement. Previously, actuarial gains
and losses were deferred in accordance with the corridor method.

The  amendments  to  IAS  19 have  been  applied  retrospectively. The impact on
comparative  figures presented in the statement of financial position, statement
of income and statement of other comprehensive income in this interim report are
shown  in the table below. The change impacted also key figures, which have been
restated  in this interim  report. The adjustment  on income statement and other
comprehensive income was booked in the fourth quarter.



 Impact from retrospective application of revised
 IAS 19 on consolidated financial statements
 2012, MEUR                                        Reported Adjustment Adjusted
-------------------------------------------------------------------------------


 Impact on consolidated  statement of income



 Personnel expenses                                    62.6        0.0     62.6

 Operating profit                                      25.9        0.0     25.9

 Income taxes                                           7.1        0.0      7.1

 Net profit for the period                             13.9        0.0     14.0



 Impact on statement of financial position



 Deferred tax assets Jan 1, 2012                        9.3        0.0      9.3

 Change in deferred tax assets, income statement       -0.8        0.0     -0.8

 Change in deferred tax assets, other
 comprehensive income                                   0.2        0.1      0.3
-------------------------------------------------------------------------------
 Deferred tax assets, Dec 31, 2012*                     8.7        0.2      8.9

 *) Included in non-current non-interest bearing
 assets



 Retained earnings Jan 1, 2012                        111.8       -0.1    111.7

 Net profit for the period                             10.1        0.0     10.1

 Other comprehensive income for the period                -       -0.3     -0.3

 Other changes                                         -8.7          -     -8.7
-------------------------------------------------------------------------------
 Retained earnings Dec 31, 2012                       113.2       -0.3    112.8





 Employee benefit obligations, Jan 1, 2012              1.3        0.1      1.4

 Period change, income statement                        0.1        0.0      0.1

 Period change, other comprehensive income                -        0.4      0.4

 Effect of any curtailments or settlements             -0.1          -     -0.1
-------------------------------------------------------------------------------
 Employee benefit obligations Dec 31, 2012*             1.4        0.5      1.9

 *) Included in non-current non-interest bearing
 liabilities


Use of estimates and rounding of figures

Complying with IFRS in preparing financial statements requires the management to
make  estimates and assumptions.  Such estimates affect  the reported amounts of
assets and liabilities, the disclosure of contingent assets and liabilities, and
the  amounts of revenues and expenses. Although these estimates are based on the
management's  best knowledge of  current events and  actions, actual results may
differ from these estimates.

All  figures  in  these  accounts  have  been  rounded. Consequently, the sum of
individual  figures can deviate from the  presented sum figure. Key figures have
been calculated using exact figures.

Events after the end of the interim period

The  Group  has  no  knowledge  of  any  significant events after the end of the
interim period that would have a material impact on the financial statements for
January-March 2013. Material events after the end of the interim period, if any,
have been discussed in the interim review by the Board of Directors.

Inventories

On  March 31, 2013, the book  value of inventories  included a provision for net
realizable  value  of  4.5 MEUR  (3.1  MEUR  at  March  31, 2012 and 4.4 MEUR at
December 31, 2012).

Impact of business acquisitions on the consolidated financial statements

In  March 2013, the Group purchased a 10% share of the Finnish ski manufacturing
unit.  This acquisition raised the Group's ownership to 100%. Acquisition has no
significant impact on the Group's consolidated financial statements.



 Non-recurring income and expenses included in          I               I  I-IV
 operating profit

 MEUR                                                2013            2012  2012
-------------------------------------------------------------------------------
 Costs related to business acquisitions                 -             0.0   0.0

 Net gain from sale of gift manufacturing unit in       -             0.0  -0.7
 China*

 Gain on disposal of real estate in Finland             -             0.1   0.1

 Other non-recurring items                            0.0             0.0   0.0
-------------------------------------------------------------------------------
 Total included in EBITDA and operating profit        0.0             0.0  -0.6
-------------------------------------------------------------------------------
 * Including an adjustment to sales price and costs related to the
 disposed business.






 Commitments                         Mar 31   Mar 31                     Dec 31

 MEUR                                  2013     2012                       2012
-------------------------------------------------------------------------------
 On own behalf

 Business mortgage*                       -     16.1                          -

 Guarantees                             0.1      0.1                        0.1



 Minimum future lease payments on      15.2     14.2                       16.6
 operating leases
-------------------------------------------------------------------------------
 * The Group refinanced its loan facilities in April 2012, and the business
 mortgage related to the previous facility was released. The new loan
 facilities are unsecured and include normal financial covenants.


                        Sales                  Other

 Related party      and other    Pur-  Rents  expen-  Recei-  Paya-
 transactions

 MEUR                  income  chases   paid     ses  vables   bles
--------------------------------------------------------------------
 I 2013

 Joint venture            0.4       -      -       -     0.3      -
 Shimano Normark
 UK Ltd

 Associated               0.0     0.0      -       -       -      -
 company Lanimo Oü

 Entity with                -       -    0.0     0.0     0.0      -
 significant
 influence over
 the Group*

 Management                 -       -    0.1       -       -    0.0



 I 2012

 Joint venture            0.7       -      -       -     0.4    0.0
 Shimano Normark
 UK Ltd

 Associated                 -     0.0      -       -     0.0      -
 company Lanimo Oü

 Entity with                -       -    0.0     0.0     0.0      -
 significant
 influence over
 the Group*

 Management                 -       -    0.1       -     0.0    0.0



 I-IV 2012

 Joint venture     3.9       -       -      -     0.1           0.0
 Shimano Normark
 UK Ltd

 Associated          -     0.0       -      -     0.0             -
 company Lanimo Oü

 Entity with         -       -     0.2    0.1     0.0             -
 significant
 influence over
 the Group*

 Management        0.0       -     0.4      -       -           0.0
--------------------------------------------------------------------
 * Lease agreement for the real estate for the consolidated
 operations in France and a service fee.




 Open derivatives                Mar 31         Mar 31                   Dec 31

                                   2013           2012                     2012
                        -------------------------------------------------------
                         Nominal   Fair Nominal   Fair Nominal             Fair

 MEUR                      Value  Value   Value  Value   Value            Value
-------------------------------------------------------------------------------
 Operative hedges

 Foreign currency           47.5    0.1     4.5    0.1    35.1             -0.4
 derivatives



 Monetary hedges

 Foreign currency           16.6    0.0       -      -    27.2              0.0
 derivatives

 Interest rate              85.3   -3.5    67.2   -2.0    85.0             -3.0
 derivatives
-------------------------------------------------------------------------------


 The changes in the fair values of derivatives that are designated as hedging
 instruments but do not qualify for hedge accounting are recognized based on
 their nature either in operative costs, if the hedged item is an operative
 transaction, or in financial income and expenses if the hedged item is a
 monetary transaction. Some derivatives designated to hedge monetary items are
 accounted for according to hedge accounting. Financial risks and hedging
 principles are described in detail in the financial statements 2012.


 Changes in unrealized mark-to-market valuations for operative foreign currency
 derivatives

                                  I     I                                  I-IV

                               2013  2012                                  2012
-------------------------------------------------------------------------------
 Included in operating profit   0.5  -0.2                                  -0.6
-------------------------------------------------------------------------------


 Operative foreign currency derivatives that are marked-to-market on reporting
 date cause timing differences between the changes in derivative's fair values
 and hedged operative transactions. Changes in fair values for derivatives
 designated to hedge future cash flow but are not accounted for according to
 the principles of hedge accounting impact the Group's operating profit for the
 accounting period. The underlying foreign currency transactions will realize
 in future periods.


 Fair values of financial instruments                             Mar 31

                                                                    2013

 MEUR                                          Carrying value Fair value
------------------------------------------------------------------------
 Financial assets

 Loans and receivables                                  106.7      106.7

 Available-for-sale financial assets (level 3)            0.3        0.3

 Derivatives (level 2)                                    0.5        0.5



 Financial liabilities

 Financial liabilities at amortized cost                166.5      167.1

 Derivatives (level 2)                                    3.9        3.9
------------------------------------------------------------------------





Share based incentive plan

The  Group has one share based incentive plan for the Group's key personnel. The
plan  includes one earning period which  commenced on April 1, 2012 and will end
on  June  30, 2013. The  potential  reward  from  the  plan  will  be  based  on
development  of Rapala Group's inventory levels and EBITDA. The potential reward
will  be paid primarily  as Rapala VMC  Corporation's shares in August 2013. The
target  group of the plan consists of  20 key employees. The gross rewards to be
paid  on the  basis of  the plan  will correspond  to the value maximum total of
235 000 company shares.

Shares and share capital

On April 11, 2013 The Annual General Meeting (AGM) updated Board's authorization
on  repurchase of shares. A separate stock  exchange release on the decisions of
the  AGM was given, and up to date information on the board's authorizations and
other decision of the AGM are available also on the corporate website.

At  the end of the reporting period the share capital fully paid and reported in
the  Trade Register was 3.6 MEUR and the total number of shares was 39 468 449.
The  average number of shares during the reporting period was 39 468 449. During
the  reporting period, company bought back a  total of 63 337 own shares. At the
end  of the reporting  period the company  held 764 737 own shares, representing
1.9% of  the total  number of  shares and  the total  voting rights. The average
share price of all repurchased own shares held by the company was 4.78 EUR.

During  the reporting period, 1 000 860 shares (1 848 949) were traded at a high
of  5.20 EUR and a  low of 4.56 EUR.  The closing share  price at the end of the
period was 4.73 EUR.

Short term risks and uncertainties

The  objective of  Rapala VMC  Corporation's risk  management is  to support the
implementation  of the Group's  strategy and execution  of business targets. The
importance  of  risk  management  has  increased  as  Rapala VMC Corporation has
continued  to expand its operations.  Accordingly, Group management continues to
develop  risk management  practices and  internal controls during 2013. Detailed
descriptions  of the Group's strategic, operative and financial risks as well as
risk management principles are included in the Financial Statements 2012.

Due  to the nature of the fishing  tackle business and the geographical scope of
the  Group's operations, the business has traditionally been seasonally stronger
in  the  first  half  of  the  year  compared  to the second half, although this
seasonality  pattern may partly  change as the  Group has increased  its role in
winter  fishing business.   The biggest  deliveries for  both summer  and winter
seasons  are concentrated into  relatively short time  periods, and hence a well
functioning  supply  chain  is  required.  The  Group's sales are to some extent
affected  by weather as it impacts consumer  demand and the timing and length of
the  seasons. Late beginning of 2013 summer  fishing season may reduce the total
sales volumes of the season. The Group is more affected by winter weathers after
the  expansion  into  winter  fishing  business.  On the other hand, unfavorable
winter  weathers may lead to early summer fishing season and resulting in higher
summer fishing sales.

Working  capital and inventory management is still  a top priority for the Group
and  initiatives  to  improve  the  Group's  inventory turnovers and shorten the
factory  lead-times continue  in 2013. Inventory  clearance sales supporting the
inventory  reduction targets may have some  short-term negative impacts on sales
and  profitability of some product groups. The uncertainties in future demand as
well  as the  length of  the Group's  supply chain  increases the  importance of
supply  chain management. Strong and rapid  increases in consumer demand may put
challenges  on  Group's  supply  chain  to  meet the demand. Management balances
between  risk of shortages  and risk of  excess production and purchasing, which
would lead to excess inventories in the Group.

The  ramp-up phase of the new production facilities in Batam, Indonesia, as well
as  production transfers from China to Indonesia may increase certain production
cost  and supply chain  risks temporarily. The  same applies to establishment of
the new ice drill manufacturing unit in Finland during latter part of the year.

The  Group successfully refinanced  its credit facilities  in April, 2012. These
credit   facilities   include  some  financial  covenants,  which  are  actively
monitored. The Group's liquidity and refinancing risks are well in control.

The  fishing tackle business  has not traditionally  been strongly influenced by
the  increased uncertainties and downturns in the general economic climate. They
may,  however,  influence,  at  least  for  a  short while, the sales of fishing
tackle,  when  retailers  reduce  their  inventory  levels  and  face  financial
challenges. Also quick and strong increases in living expenses, such as gasoline
price,  uncertainties concerning employment  and governmental austerity measures
may  temporarily affect consumer  spending also in  the fishing tackle business.
However,  the underlying  consumer demand  has historically  proven to be fairly
solid.

The  truly global nature of the Group's  sales and operations spreads the market
risks  caused by the current uncertainties  in the global economy. Declining oil
price  may  negatively  impact  the  growing  Russian  market,  while  same time
supporting   consumption   in  USA.  The  Group  is  cautiously  monitoring  the
development  both in the  global macro economy  as well as  in the various local
markets it operates in.

Cash  collection  and  credit  risk  management  is  high on the agenda of local
management  and this may affect sales to some customers. Quality of the accounts
receivables is monitored closely and write-downs are initiated if needed.

The  Group's  sales  and  profitability  are  impacted by the changes in foreign
exchange  rates.  The  disturbances  in  global  economy  may  cause  heavy  and
unexpected  fluctuations in foreign exchange  rates. The Group monitors actively
its  currency position and  related risks. To  fix the exchange  rates of future
foreign  exchange denominated  sales and  purchases, the  Group has entered into
several  currency  hedging  agreements  according  to  the foreign exchange risk
management  policy set by the  Board of Directors. As  the Group is not applying
hedge   accounting  in  accordance  to  IAS  39, the  unrealized  mark-to-market
valuations of currency hedging agreements has an impact on the Group's operating
profit.  Following  the  implementation  of  an  updated risk policy in 2012 the
nominal  value  of  hedging  instruments  were increased and thereby potentially
increasing the quarterly volatility of unrealized items in operating profit. The
continuing   strengthening  of  the  Chinese  yuan  coupled  with  the  possible
strengthening  of the US dollar  increases cost pressures. Additionally, certain
inflationary  trends  increase  this  pressure.  The Group is closely monitoring
market   development   and   cost  structure  and  considering  possibility  and
feasibility of price increases, hedging actions and cost rationalization.

No significant changes are identified in the Group's strategic risks or business
environment.






[HUG#1695421]