Alma Media - Company Announcement

Alma Media won the dispute over "ETUOVI.COM" trademark

Alma Media Corporation   Stock Exchange Release    16 October 2008 at
14:20

ALMA MEDIA WON THE DISPUTE OVER "ETUOVI.COM" TRADEMARK

With its decision of October 16, 2008, the District Court of Helsinki
dismissed the claims against Alma Media's use of the Etuovi.com
trademark. Among other things, the district court decision confirmed
Alma Media's right to use the trademark "ETUOVI.COM" for online home
and real estate business and a special newspaper focusing on real
estate sales."We expected this kind of decision. It confirms that the "ETUOVI.COM"
trademark is widely recognized in Finland. Etuovi.com continues as
Finland's most popular and best-known nationwide online home and real
estate service and the country's largest specialist newspaper on real
estate sales", says Raimo Mäkilä, head of Alma Media's Marketplaces
business unit.

Alma Media has been using the Etuovi.com trademark since 2001. From
1996 to 2001, the service operated under the name of Dime.


ALMA MEDIA CORPORATION

Rauno Heinonen
Vice President, Corporate Communications and Investor Relations

More information:
Raimo Mäkilä, Head of Marketplaces business unit, tel.
+358 40 546 1892


Alma Media in brief

Alma Media is a profitably growing and internationally expanding
company that invests in the future of newspapers and online media.
Its best known products are the Aamulehti, Iltalehti, Kauppalehti and
Etuovi.com.

Net sales in 2007 totalled EUR 329 million and the operating margin
was over 19%. The company's share is listed in the Mid Cap segment of
the OMX Exchange's Nordic List, trading code ALN1V.