Stora Enso Oyj - Company Announcement

Stora Enso sets new financial targets for the Group and divisions

All Stora Enso's five divisions will have financial targets set in order to
support the Group in attaining its strategic goal. 

Helsinki, Finland, 2015-05-28 13:00 CEST (GLOBE NEWSWIRE) -- STORA ENSO OYJ
STOCK EXCHANGE RELEASE 28 May 2015 at 14.00 EET 

Stora Enso has defined clear strategic targets for each division. The targets
will enable the markets to better follow each division's performance, while
guiding the divisions in the implementation of the Group's strategy - as it
transforms itself from a traditional paper and board producer to a customer
focused renewable materials company. As Stora Enso's divisions operate in very
distinct business environments, the targets will vary between the divisions. 

The key divisional financial target is the Return on Operating Capital (ROOC)
percentage - with the exception of the Paper division, which has Free Cash Flow
to Net Sales, because its target focuses on the division's cash flow
generation. The targets are defined to be ambitious but reachable within a 5
year planning horizon. 

STORA ENSO'S FINANCIAL TARGETS



                   KPI                                                    Target
--------------------------------------------------------------------------------
--------------------------------------------------------------------------------
Group              Dividend                      To distribute 50% of net income   over the cycle
                   ROCE                                                     >13%
                   Net Sales growth excl.       To grow faster than the relevant
                    Paper                                                 market
                   Net Debt / Operational                                  <3.0x
                    EBITDA                                                      
                   Fixed Costs / Sales ratio                                <20%
                   Debt/equity ratio                                        <80%
--------------------------------------------------------------------------------
--------------------------------------------------------------------------------
Consumer Board     ROOC                                                     >20%
Packaging          ROOC                                                     >20%
 Solutions                                                                      
Biomaterials       ROOC                                                     >15%
Wood Products      ROOC                                                     >18%
Paper              Free Cash Flow to Net                                     >7%
                    Sales                                                       
--------------------------------------------------------------------------------

ROCE = Return on Capital Employed
ROOC = Return on Operating Capital

Capital Markets Day webcast
Stora Enso's Capital Markets Day takes place in London today. You are welcome
to follow the presentations focusing on Stora Enso's packaging business and
innovation in a live webcast starting at 13.00 UK time (14.00 CET, 15.00 EET,
08.00 EDT). Watch at http://edge.media-server.com/m/p/nvkju4nc. 



For further information, please contact:
Seppo Parvi, CFO, tel. +358 2046 21205
Ulla Paajanen-Sainio, SVP, Investor Relations, tel. +358 40 763 8767
Ulrika Lilja, EVP, Global Communications, tel. +46 72 221 92 28
Hanne Karrinaho, Head of Financial Communications, tel. +358 40 766 9452

www.storaenso.com
www.storaenso.com/investors



Stora Enso is a leading global provider of renewable solutions in packaging,
biomaterials, wood and paper. Our aim is to replace non-renewable materials by
innovating and developing new products and services based on wood and other
renewable materials. We employ some 27 000 people in more than 35 countries,
and our sales in 2014 were EUR 10.2 billion. Stora Enso shares are listed on
NASDAQ OMX Helsinki (STEAV, STERV) and Stockholm (STE A, STE R). In addition,
the shares are traded in the USA as ADRs (SEOAY) on the International OTCQX
over-the-counter market. 

STORA ENSO OYJ