Alma Media - Changes in company's own shares

Alma Media begins buyback of its own shares for implementation of share-based incentive programme

Alma Media Corporation   Stock Exchange Release         February 21,
2017    at 2.45 p.m.

ALMA MEDIA BEGINS BUYBACK OF ITS OWN SHARES FOR IMPLEMENTATION OF SHARE-BASED
INCENTIVE PROGRAMME

Alma Media Corporation’s Board of Directors has decided to use the buyback
authorisation of Alma Media’s shares granted by the Annual General Meeting on 17
March 2016. The buyback programme will be initiated at the earliest on 22
February 2017 and terminated on 21 March 2017 at the latest. The number of
shares to be acquired is a maximum of 90,000 shares, which represents
approximately 0.1 per cent of all Alma Media shares. The acquired shares will be
used for implementing a share-based incentive programme.

The company’s own shares shall be acquired using the company’s non-restricted
shareholders’ equity at the market price valid at the time of purchase of the
shares through trading in a regulated market arranged by Nasdaq Helsinki Oy, and
the shares are purchased otherwise than in proportion to shareholders’ current
holdings. The shares are acquired and paid for according to the rules and
instructions of Nasdaq Helsinki Oy and Euroclear Finland Ltd.

Alma Media’s Board of Directors is authorised to acquire a total of 824,000
shares in one or several batches. The authorisation is effective until the end
of the Annual General Meeting of 2017.

For more information, please contact:
Mikko Korttila, General Counsel, Alma Media Corporation, tel. + 358 10 665 2201

DISTRIBUTION: Nasdaq Helsinki, main media, www.almamedia.fi
Alma Media in brief

Alma Media is a media company focusing on the service business and journalistic
content. The company’s best-known brands are Kauppalehti, Talouselämä,
Affärsvärlden, Iltalehti, Aamulehti, Etuovi.com and Monster. Alma Media builds
sustainable growth for its customers by utilising the opportunities of
digitality, including information services, system and expert services and
advertising solutions. Alma Media’s operations have expanded from Finland to the
Nordic countries, the Baltics and Central Europe. Alma Media employs
approximately 2,300 professionals (excluding delivery personnel), of whom
approximately 30% work outside Finland. Alma Media’s revenue in 2016 was EUR
353.2 million. Alma Media’s share is listed on NASDAQ Helsinki. Read more at
www.almamedia.com.