2008-02-11 08:14:32 CET

2008-02-11 08:15:32 CET


REGULATED INFORMATION

Finnish English
GeoSentric Oyj - Company Announcement

GyPSii and Broadway in comprehensive agreement to launch Geo-Platform into India


GeoSentric Oyj (GyPSii) (OMX: GEO1V), the world's leading geo-location and      
social networking service provider for mobile phones and Internet devices, has  
signed an agreement with Broadway Pvt. Ltd., to offer the full suite of GyPSii  
services into the Indian market. With over 233 million mobile subscribers and   
growing at over 8 million per month, India is the world's second largest and    
fastest growing mobile market,                                                  

Broadway provides direct access to the content and advertising reach of India   
Online Netcom, (IOL Netcom) - formerly IOL Broadband, (www.iolnetcom.com), the  
first company in Asia to launch IPTV / Triple Play MPEG 4. IOL Netcom is the    
only company in India today to enjoy a distinct advantage in terms of access to 
fiber in major metros and a Content Delivery Network (CDN) agreement with BSNL  
and MTNL. Additionally, Broadway's hosted server environment and unique         
relationships immediately provides GyPSii access to the mobile market and key   
carriers.                                                                       

GyPSii uniquely incorporates a wide range of location-specific functions and    
services into a single easy-to-use interface that works on GPS and              
non-GPS-enabled mobile devices.  Users can access and use the latest            
location-enabled services and information from GyPSii to create and share       
content, connect with friends & communities, search user content, people and    
local points of interest, and get maps and directions - all from their mobile   
phone.                                                                          

Broadway Director, Mr. Prakash Kundalia, stated: "We are pleased to be          
representing what we consider to be the leading environment for geo-social      
networking, GyPSii, in the world's fastest growing mobile market.""As mobile technology continues to converge, consumers are becoming increasingly
more connected and require access to location based information at home, at     
work, and on the road," added Mr. Kundalia. "By extending local content beyond  
the desktop, GyPSii users will have greater access to the information they need 
regardless of where they are.""India is a social market that we believe will rapidly adopt GyPSii. The       
extensive content and advertising reach of IOL Netcom synergizes with and will  
provide an enhanced integrated value to the Gypsii environment" says Gopal Pai, 
Senior Vice President, Sales, IOL Netcom.                                       

” GyPSii is very excited to have this opportunity to work with Broadway in      
India.” Dan Harple, CEO of GyPSii says,” As the global innovator in mobile      
location social networking, GyPSii will connect people, places and communities  
in new and exciting ways, and bring a compelling and unique mobile experience to
millions of mobile subscribers throughout India.”                               

Broadway and GyPSii anticipate the consumer launch during the first quarter of  
2008.                                                                           

11.2.2008                                                                       

GEOSENTRIC OYJ                                                                  




For press and analyst inquiries please contact:        
North America: communications@gypsii.com                                        
EMEA: gypsii@companycare.com                                                    


Distribution:                                                                   
OMX Nordic Exchange Helsinki                                                    
Principal news media                                                            


About GeoSentric Oyj (GyPSii)                                                   
GyPSii connects people, places and communities across networks and devices; a   
geo-location social networking platform and services for mobile, web & set-top  
box devices. (www.gypsii.com).                                                  

About Broadway                                                                  
Broadway is a Mumbai based, Indian owned enterprise dedicated to providing the  
leading Location Based Services to the mobile market in India through its Hosted
Service Environment located in the India Online Netcom network operating centre 
(NOC). Broadway will host the entire GyPSii platform for its PanIndia           
operations.                                                                     


Press Information:                                                              
gypsii@the-cc-group.com                                                         

Investor Relations:                                                             
investors@gypsii.com