Sanoma Oyj - Company Announcement

Sanoma sells its stake in Russian Fashion Press

Sanoma Corporation, Stock Exchange Release, 18 December 2014 at 9:00 CET+1

Sanoma has today signed a sale and purchase agreement with the owners of Hearst
Shkulev Media to divest Sanoma Independent Media's 50% stake in Fashion Press,
which publishes popular magazines in Russia such as Cosmopolitan and Esquire. 

The transaction is part of the broad strategic review announced by Sanoma in
October 2013 to redesign its consumer media operations and assess future
options. 

The closing of the transaction is subject to regulatory approvals including
Government Commission on Monitoring Foreign Investment in Russian Federation.
Sanoma estimates that the net impact on equity will be around EUR -10 million. 

Commenting on the agreement, Sanoma's President and CEO Harri-Pekka Kaukonen
said: “This is another key milestone in implementing our strategy, as we look
to focus our resources on our core markets, where we believe we can create the
most value for our shareholders. We are confident that the Fashion Press
brands, such as Cosmopolitan and Esquire, will be in good hands, and we will
continue to assess our strategic options for the remaining assets within Sanoma
Independent Media's portfolio.” 

Additional information
Sanoma's Investor Relations, Olli Turunen, tel. +358 40 552 8907

For media inquiries
Sanoma's Group Communications, Robin Janszen, tel. +31 6 2293 2643

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