2011-05-10 10:19:41 CEST

2011-05-10 10:20:41 CEST


Lithuanian English
Grigiskes AB - Other information

Toilet paper Grite FAMILY 8 produced by GRIGISKES AB is the best new launch of the year 2010 in Estonia


Vilnius, Lithuania, 2011-05-10 10:19 CEST (GLOBE NEWSWIRE) -- Traditionally as
each year, the international market information, research, analysis and media
research company named Nielsen selected the best new launch products of 2010 in
fast moving consumer goods sector. 

In assessing the most successful new products conducted an online surveys of
users of the products they are most likely to buy and use frequently, the
average monthly sales data of new products delivered to the market in 2010
market were analyzed. 

Hygienic toilet paper Grite Family 8, produced by GRIGISKES AB, was named as
the most successful new product of 2010 in the paper products group in Estonia. 

Natural white color extra soft three plies toilet paper Grite Family produced
from sorted recycled fiber in 4 rolls package appeared on market in August
2008. A larger package Grite Family 8 rolls was launched in June 2009. 

Grite Family products produced by GRIGISKES AB are manufactured by a fully
automated production line. These paper products are made from sorted recycled
fiber with a unique, no analogue, twigs shaped embossing press. These, as well
as the other products, are being constantly developed and improved with the
assistance of the quality management system conforming to LST EN ISO 9001:2008
requirements "We are proud of receiving the Best New Launch Estonia 2010 award. We are
pleased that the production of GRIGISKES AB was evaluated by consumers in
Estonia and other countries"- says Gintautas Pangonis, general director of
GRIGISKES AB. The demand of Family Grite products has grown dramatically in
recent years: in 2010 sales of the products of this group increased by 86
percent compared to 2009. Separately in the Baltic countries sales of Grite
Family products increased by 60 percent in 2010 compared to 2009. 


         Gintautas Pangonis
         General Director
         (+370-5) 243 58 01